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Reading lists: Cross-cultural Communication and Global (Hendon, Malta)


Reading lists: Cross-cultural Communication and Global (Hendon, Malta)

Reading list titles for this course/module

These items are part of your institution's official Reading Lists - you can use your funds to purchase these.

 
Product name
Price
Rating
Buy
Global Marketing
GLOBAL MARKETING

Hollensen, Svend

£53.54
£43.99
Essential

Global Advertising Practice in a Borderless World
GLOBAL ADVERTISING PRACTICE IN A BORDERLESS WORLD

Crawford, Robert (RMIT, Australia); Brennan, Linda;...

£114.75
Highly Recommended
Global Communication
GLOBAL COMMUNICATION

Hamelink, Cees

£100.30
Highly Recommended
International Marketing Research: Opportunities and Challenges in the 21st Century
£75.64
Additional Reading

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