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Reading lists: Multichannel Marketing Management (Dubai)


Reading lists: Multichannel Marketing Management (Dubai)

Reading list titles for this course/module

These items are part of your institution's official Reading Lists - you can use your funds to purchase these.

 
Product name
Price
Rating
Buy
Internet Retailing and Future Perspectives
INTERNET RETAILING AND FUTURE PERSPECTIVES

Pantano, Eleonora; Nguyen, Bang; Dennis,...

£56.94
Essential
Inside the Mind of the Shopper: The Science of Retailing
£25.07
Highly Recommended
Marketing 4.0: Moving from Traditional to Digital (PDF eBook)
MARKETING 4.0: MOVING FROM TRADITIONAL TO DIGITAL (PDF EBOOK)

Setiawan, Iwan/Kotler, Philip/Kartajaya, Hermawan

£21.00
Highly Recommended
Principles of Retailing (PDF eBook)
PRINCIPLES OF RETAILING (PDF EBOOK)

Varley, Rosemary/Rafiq, Mohammed

£58.49
Highly Recommended
Retail Marketing
RETAIL MARKETING

Ennis, Sean

£48.44
£39.99
Highly Recommended

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