In 26 weekly steps, this unique and cleverly structured book will walk any budding entrepreneur through everything you need to know and do, in the exact order you need to do it, to get your new business up and running. Each step contains a to-do list, an explanation of what needs to be done, useful hints and shortcuts and the contact information you need. a Written by an experienced entrepreneur and updated for a new global economy, this book contains the most up to date, fresh thinking and ideas, so you can overcome the challenges of a new business start-up and turn your entrepreneurial dreams into reality.
Introduction Week 1:The Beginning Week 2: The Future Week 3: Where Are You Now? Week 4: Start Learning Week 5: The Founders Week 6: The Idea Week 7: Idea to Opportunity Week 8: Testing and Refining the Opportunity Week 9: Pitching your Opportunity Week 10: Customers Week 11: Competitors Week 12: Branding Week 13: Sales Week 14: Premises and Equipment Week 15: People and Technology Week 16: Suppliers Week 17: Planning for Problems Week 18: Profit Forecast Week 19: Cash Flow Forecast Week 20: The Business Plan Week 21: Banks and Advisers Week 22: Start Selling Week 23: Pitching for Funding Week 24: The Big Leap Week 25: Making it Official Week 26: Launch! Epilogue Acknowledgements
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